For Target's "Run" campaign, we executed new creative every month for OOH and inserts. Our OOH shots demanded careful composition to fit extreme vertical and horizontal sizes in the same photo, while also always showcasing the bullseye logo and featured product. For inserts, beautiful food styling and captivating compositions were key in capturing the essence of "Target."

I collaborated with Erin Schwind (Code Creative Services) to develop an efficient system for capturing a substantial volume of content in a short timeframe and finding ways to stay within budget. None of this would have been possible without the exceptional retouching expertise of Hunny Digital, contributing to the final quality of our work.